My Hair Came Back — On Stage — Storyboard

PRIMARY — REAL SHOOT
SHOT: Medium-wide establishing → medium close-up on face by t=4s. Real keynote/summit stage.
CAMERA: Eye-level, locked tripod, centered, slow 5% push over 20s, direct-to-camera eyeline.
BLOCKING: Woman 48-58 standing at/near a lectern OR open stage, composed-but-warm. Opening beat delivered slightly slower/quieter (the confession is the way IN), shoulders settled.
LIGHTING: Warm presenter key 3400-3600K from upper-left, soft fill, charcoal/neutral backdrop, implied audience in soft-focus shadow at frame edge.
WARDROBE: Solid neutral, stage-appropriate (sage / denim-blue / cream); not corporate.
PROPS / SET DRESSING: Screen behind is DARK/neutral this beat (mechanism slide not yet revealed).
ON_SCREEN_TEXT (post): "TWO YEARS AGO, THAT WAS ME" — lower-third — in t=3.0s, hold to t=6.5s.
B_ROLL: none.
TRANSITION (editorial): soft cut (same stage).
DIRECTION NOTE: Hook is confessional way-IN, NOT a sustained whisper. Quiet-raw on "that was me," then she is already lifting toward declarative. Hold the room with stillness, not volume.
DURATION: 20s

FALLBACK — HIGGSFIELD SOUL CINEMA
MODEL: soul_cinema_studio
SOUL_ID: {kindled_2_2_advocate_soul_v2 — train via /higgsfield-soul-id, woman 48-58, real skin texture/lines, 5-10y above buyer}
PROMPT: "Woman late 50s, warm-direct composed expression, standing on a real keynote/summit stage, charcoal neutral backdrop, warm presenter spotlight from upper-left at 3500K, soft-focus implied audience in shadow at frame edge, cinematic shallow depth-of-field, medium close-up eye-level, locked camera with a very slow push-in, addressing the room directly"
NEGATIVE_PROMPT: "text, multiple faces, distorted hands, applause, visible cheering crowd, clinical lab coat, corporate boardroom"
ASPECT_RATIO: 9:16
ON_SCREEN_TEXT: handled in post — "TWO YEARS AGO, THAT WAS ME" lower-third t=3.0-6.5s
DURATION (image-to-video): 20s
B_ROLL: none

PRIMARY — REAL SHOOT
SHOT: Medium close-up, chest-up, single stage frame.
CAMERA: Eye-level, locked, centered, static. Eyeline: brief off-camera drift on "I don't usually say out loud," return to lens on "I stopped feeling like a woman."
BLOCKING: Minimal gesture; a small touch toward her own hair on "stopped wearing my hair down" is permitted (organic, not staged).
LIGHTING: Setting default (warm 3500K key, soft fill, charcoal backdrop).
ON_SCREEN_TEXT (post): none.
B_ROLL: none.
TRANSITION (editorial): hard cut to next beat.
DIRECTION NOTE: This is the one true vulnerability beat. Quiet honesty, NOT performance. She is still mid-pivot from confession toward the declarative voice she holds for the rest.
DURATION: 22s

FALLBACK — HIGGSFIELD SOUL CINEMA
MODEL: soul_cinema_studio
SOUL_ID: {kindled_2_2_advocate_soul_v2}
PROMPT: "Same woman late 50s, same keynote stage and warm 3500K presenter light, medium close-up chest-up, locked eye-level camera, quiet vulnerable but composed expression, a subtle glance away then back to camera, charcoal neutral backdrop, soft-focus implied audience in shadow"
NEGATIVE_PROMPT: "text, multiple faces, distorted hands, exaggerated crying, applause, crowd faces"
ASPECT_RATIO: 9:16
ON_SCREEN_TEXT: none
DURATION (image-to-video): 22s
B_ROLL: none

PRIMARY — REAL SHOOT
SHOT: Medium, single stage frame. One held attention-silence beat after "How many of you…".
CAMERA: Eye-level, locked; slow push-in starts on "scared me enough to move." Eyeline sweeps the implied room on the "How many of you" line, returns to lens.
BLOCKING: Open declarative posture, fuller breath, bigger sentences (stage register). The "How many of you" line addresses the ROOM — gesture out to the implied audience, hold the hush.
LIGHTING: Setting default; optional 0.5-stop key lift entering the survival-escalation lines (heart/brain) for gravity.
PROPS / SET DRESSING: Screen behind still neutral/dark; it WAKES at the cut into the next beat.
ON_SCREEN_TEXT (post): "NORMAL." — center — in on "Normal is a beautiful word," hold ~2s, fade.
B_ROLL: none (no drain / mirror / scalp footage — spoken only).
TRANSITION (editorial): motion-matched soft cut as she turns toward the screen.
DIRECTION NOTE: Full declarative authority now — the confession is behind her. "Normal is a beautiful word… a cruel word when you're going bald in the mirror" is the signature turn; land it, then the room-hush on "How many of you."
DURATION: 36s

FALLBACK — HIGGSFIELD SOUL CINEMA
MODEL: soul_cinema_studio
SOUL_ID: {kindled_2_2_advocate_soul_v2}
PROMPT: "Same woman late 50s on the keynote stage, declarative commanding expression, medium framing, locked eye-level camera with a slow push-in, one open-handed gesture toward an implied audience in soft-focus shadow, warm 3500K presenter light, charcoal backdrop, cinematic"
NEGATIVE_PROMPT: "text, multiple faces, distorted hands, visible crowd faces, applause, lab coat"
ASPECT_RATIO: 9:16
ON_SCREEN_TEXT: handled in post — "NORMAL." center, brief
DURATION (image-to-video): 36s
B_ROLL: none

PRIMARY — REAL SHOOT
SHOT: Medium two-element — speaker frame-left, mechanism slide on screen behind frame-right. ONE product-cutaway insert on the Kindled name.
CAMERA: Eye-level, locked; slow push on "in a liquid called Kindled." Insert: clean cutaway to bottle + dropper, then back.
BLOCKING: She gestures toward the slide behind on "the standard test checks the storage form, T4." Turns back to lens for the reveal.
LIGHTING: Setting default + ensure the screen-behind slide is exposed legibly (balance presenter key against screen brightness).
PROPS / SET DRESSING: Screen behind NOW shows the storage-T4-vs-active-T3 slide (single simple contrast graphic). Kindled bottle staged for the cutaway.
ON_SCREEN_TEXT (post): "STORAGE T4 IS NOT THE ACTIVE T3" — lower-third — in on "which is T3," hold ~3s.
B_ROLL: (1) mechanism slide [set element, on the stage screen]; (2) product cutaway — Kindled liquid bottle + dropper — on "a liquid called Kindled."
TRANSITION (editorial): soft cut to two-element, then dissolve into regrowth beat.
DIRECTION NOTE: This is the educated-discovery beat — "I went and learned the science myself." Declarative-teacher, not salesy. Kindled is named as the ANSWER to the open loop, not pitched.
DURATION: 34s

FALLBACK — HIGGSFIELD SOUL CINEMA + MARKETING STUDIO (product cutaway)
MODEL: soul_cinema_studio (speaker) + marketing_studio (product cutaway)
SOUL_ID: {kindled_2_2_advocate_soul_v2}
PROMPT (speaker): "Same woman late 50s on the keynote stage gesturing toward a simple slide on the screen behind her, medium two-element framing speaker at left and a clean mechanism graphic at right, warm 3500K presenter light, charcoal backdrop, locked eye-level camera with a slow push on the reveal"
NEGATIVE_PROMPT: "text artifacts on the slide, multiple faces, distorted hands, cluttered busy diagram, crowd faces"
ASPECT_RATIO: 9:16
PRODUCT CUTAWAY (marketing_studio): PRESET = closeup product; PRODUCT_REF = {Kindled liquid bottle + dropper from brand asset library}; SCENE_PROMPT = "Kindled thyroid liquid bottle with dropper, clean warm tabletop, soft natural light, shallow depth of field" — 2s insert.
ON_SCREEN_TEXT: handled in post — "STORAGE T4 IS NOT THE ACTIVE T3" lower-third
SLIDE GRAPHIC: build in post/design (Soul does not render legible text reliably) — simple storage-T4-tank vs active-T3-key contrast.
DURATION (image-to-video): 34s

PRIMARY — REAL SHOOT
SHOT: Medium close-up, single stage frame. Emotional peak.
CAMERA: Eye-level, locked, slowest push across "It was like a reverse exorcism. I got my own spirit handed back to me." Eyeline to lens.
BLOCKING: Stillness. A small breath/settle on "right where I thought nothing was coming back." Warmth, not triumph-performance.
LIGHTING: Optional gentle warmth lift (+200-300K toward warm, slight key bloom) to mark the summit — the one warranted lighting shift, tied to the emotional arc (VH2-safe: justified).
ON_SCREEN_TEXT (post): none.
B_ROLL: none (no before/after photos — spoken testimony only).
TRANSITION (editorial): soft cut to husband beat.
DIRECTION NOTE: This is the payoff. Let "I got my own spirit handed back to me" breathe. Declarative-warm, earned, not saccharine.
DURATION: 28s

FALLBACK — HIGGSFIELD SOUL CINEMA
MODEL: soul_cinema_studio
SOUL_ID: {kindled_2_2_advocate_soul_v2}
PROMPT: "Same woman late 50s on the keynote stage, warm relieved earned expression, medium close-up, locked eye-level camera with the slowest gentle push-in, slightly warmer presenter light marking an emotional peak, charcoal backdrop, soft-focus implied audience, cinematic shallow depth-of-field"
NEGATIVE_PROMPT: "text, multiple faces, distorted hands, over-the-top crying, applause, crowd faces"
ASPECT_RATIO: 9:16
ON_SCREEN_TEXT: none
DURATION (image-to-video): 28s
B_ROLL: none

PRIMARY — REAL SHOOT
SHOT: Medium close-up, single stage frame. Husband NOT depicted.
CAMERA: Eye-level, locked, static. Eyeline to lens, softer register.
BLOCKING: Minimal. A small pause before "But now he moved back."
LIGHTING: Carry the regrowth-beat warmth; no new shift.
ON_SCREEN_TEXT (post): none.
B_ROLL: none (husband never shown).
TRANSITION (editorial): soft cut to close.
DIRECTION NOTE: Quietest beat. "He never said one word about my hair. He didn't have to." — let the second sentence sit in silence.
DURATION: 13s

FALLBACK — HIGGSFIELD SOUL CINEMA
MODEL: soul_cinema_studio
SOUL_ID: {kindled_2_2_advocate_soul_v2}
PROMPT: "Same woman late 50s on the keynote stage, quiet tender composed expression, medium close-up, locked eye-level static camera, warm presenter light, charcoal backdrop, soft-focus implied audience"
NEGATIVE_PROMPT: "text, second person in frame, husband, multiple faces, distorted hands, applause, crowd faces"
ASPECT_RATIO: 9:16
ON_SCREEN_TEXT: none
DURATION (image-to-video): 13s
B_ROLL: none

PRIMARY — REAL SHOOT
SHOT: Medium, single stage frame; optional brief product callback cutaway on "two drops under the tongue."
CAMERA: Eye-level, locked, slow final push across the close. Eyeline fully direct to camera/room.
BLOCKING: Open, peer-to-room. The non-seller line ("I don't work for Kindled") delivered plainly, looking the room in the eye. The order-three-order-six line builds, declarative.
LIGHTING: Setting default, carry warmth.
PROPS / SET DRESSING: Kindled bottle available for the optional callback cutaway only.
ON_SCREEN_TEXT (post): "GO SEE IF IT'S BACK IN STOCK" — lower-third — in on "if it's back in stock right now," hold to end.
B_ROLL: optional product callback cutaway (bottle + dropper) on "two drops under the tongue"; else none.
TRANSITION (editorial): slow fade on the final line.
DIRECTION NOTE: Pure-sell close, NO caveats/disqualifiers (H13). Non-seller is the trust asset — she recommends as a recovered peer, never as the brand. Scarcity is true-state demand, not hype. Stock-check CTA only — NEVER "link"/"tap."
DURATION: 27s

FALLBACK — HIGGSFIELD SOUL CINEMA + MARKETING STUDIO (optional product callback)
MODEL: soul_cinema_studio (speaker) + marketing_studio (optional product callback)
SOUL_ID: {kindled_2_2_advocate_soul_v2}
PROMPT (speaker): "Same woman late 50s on the keynote stage, warm direct confident expression delivering a final recommendation to the room, medium framing, locked eye-level camera with a slow final push-in, direct-to-camera eyeline, warm 3500K presenter light, charcoal backdrop, soft-focus implied audience"
NEGATIVE_PROMPT: "text, multiple faces, distorted hands, applause, crowd faces, hard-sell signage"
ASPECT_RATIO: 9:16
PRODUCT CALLBACK (marketing_studio, optional): PRESET = closeup product; PRODUCT_REF = {Kindled bottle + dropper}; SCENE_PROMPT = "Kindled thyroid liquid dropper, two drops, clean warm tabletop, soft natural light" — 2s insert.
ON_SCREEN_TEXT: handled in post — "GO SEE IF IT'S BACK IN STOCK" lower-third, hold to end
DURATION (image-to-video): 27s